I'll take you down the only road I know

Remember that major Marketing Assignment that i may or may not mentioned awhile ago? Well i got it back today, i knew it was gonna be a bad mark but i was aiming for a passing grade. I dont deserve anything better considering i really started the assignment 15hours before it was due, ran out of time to complete an 'executive summary' and put in a weak and half-assed effort into it. my teacher handed me the assignment, making sure he covered my mark so other students couldn't see. he looked dead-set into my eyes and said 'can you see my after class?'. i nodded, thinking crap, it was really that bad.

i took a look and was surprised to see all the ticks on the assessment sheet on the right hand side (the HD side of the page). even when i forgot an 'executive summary' i looked down to see a mark of a HD. and comments of praise. i could not believe my eyes, i thought it was a joke. maybe they thought i had plagerised someone's work and wanted to trick me? for the whole class i couldnt concentrate on anything but my assigment. i was overwhelmed, still trying to get myself to believe the grade infront of me. i recieved a HD, the highest mark possible, for my lousy effort. i was rubbing my face, massaging my hair and resting my head in my hands for the duration of the class in disbelief, my teacher probably thought i was disappointed in it. the teacher was so impressed with my work that he showed the Marketing Co-ordinator who has asked for my permission to use my assignment as an example for next year's students.

this is the second time in 3weeks that this has happened to me. the 1st time was when i recieved my typography folio back with high praise for my workbook and concept. i am far from boosting about this, i am very grateful and also astounded. i wanna know what i am doing right so i can do it again. these achievements are mean alot to me since ive almost given up on the whole idea of further education and academically exceeding. there are two lessons to be learnt in this:

1. anything is possible, no matter how unreachable the goal or deadline seems. so give it ur best shot anyway and
2. doing things last minute produces a better result.

id like the believe the latter.

Paint Palette

i continue the rest of my day as if it was all a dream. i was feeling exhausted from my 12hr jwow shift yesterday and running on 5hrs sleep again. i walk down swanston street and see the words:

LIFE IS IN

YOUR HANDS

written exactly like that across some guy's hat. this must be a sign to keep on chugging!

Victoria Street, Richmond

we were listening to Ted.com videos yesterday while we worked. although being exposed to strong american accents for a long time annoys me, i heard a couple of interesting ideas. This talk was based on creativity. It went something like: Creativity is originality. It happends when we take risks and make mistakes. Our society condemns mistakes, when we as adults make mistakes we are frowned upon. But children aren't afraid to make mistakes, speak their minds and express ideas without fear of criticism. Therefore all children are artists, but when they grow up they are part of the 'mould of society'. Talking about the 'mould of society' reminds of the song 'Bittersweet Symphony' by The Verve.

'Cause it's a bittersweet symphony, this life

Try to make ends meet

You're a slave to money then you die

I'll take you down the only road I've ever been down

You know the one that takes you to the places

where all the veins meet yeah,

No change, I can change

I can change, I can change

But I'm here in my mold

I am here in my mold

But I'm a million different people

from one day to the next

I can't change my mold

No, no, no, no, no

Marketing.

Sunny, 27degrees, light breeze was the weather today. got up quite early (9:15am) to catch the 10:09am train from watergardens. travelled to Glenferrie for my marketing lecture and class. got back my mid semester test results and found out i did really bad, and so did the rest of the class. yay. i got 18/30 thats 60% thats about a pass or credit.

the subject of marketing is annoying, there are so many terms with the most simplist definitions, it defeats the purpose of having terms! for example

Target Marketing Selection : process of choosing a market to target

Marketing Strategy Development : developing strategy

Marketing Intelligence : any everyday info about the marketing environment

Marketing Information System (MIS) : process used to gather information

it makes everything difficult to understand.

I applied for a bartending position. its gona be a very cool job, IF i get accepted. I handed my resume and personalised cover letter to this nice man named James, shooked his hand and everything. I hope it was a good impression, i told him it took me two days to write the cover letter. i told him not to forget me. tmrw ive gotta go to femme and notify kirra of my application and my intent to leave once i get accepted. i hate quitting, i cant find the right words to say, especially to kirra =(

Central Station, Sydney City

Tis My 3rd Year at Swinny

I am OVERjoyed that i received a Distinction for my Communicating Practice summer subject, when all i was expecting was a Credit. PHEW this is a good sign guys. Definitely (Y) It was my first day of 3rd year uni today. I had a 3 hour session at the Hawthorn campus studying The Marketing Concept. Its quite interesting, maybe when i finish studying Design, visual merchandising, makeup, bartending, fashion, psychology, sociology and linguistics i will study Marketing. this is what the definition of marketing is:

targeting the objectives of an organisisation

Pretty broad right? Most people think marketing is about making money, but not all organisation objectives involve money e.g. charities and blood bank. Some people think that marketing is about selling a product, or manipulating people into buying something.. that would be more advertising. Another definition of marketing is

Keeping the client and the customer satisfied in an 'exchange',

so this exchange benefits both people and

Managing demands of clients

We learnt about Manageial Philosophies

1. The Production Concept
2. The Product Concept
3. The Selling Concept
4. The Marketing Concept
5. The Societal Marketing Concept

which are ways to achieve an organisations objectives in terms of selling something. Its' very interesting because it really is a whole bunch of common sense and logic. Common sense and logic that i need to go to university to learn about! how ironic. i wonder what else i should know, that i cant figure out for myself?

Reach for the Sky!

(your best option is in a Ferris Wheel this big)

On My Way

I'm on my way to being a flight attendant with a Responsible Service of Alcohol Certificate under my belt. I didn't go that Monday I was meant to, I accidentally turned off my alarm and when I opened up my eyes it was 8:04am. I needed to catch the 8:49am train and I'd be late even if I had to rush, so there was no point in trying when in the end I'd fail. The RSA course took 3hours to complete, it was a theory class where we had to fill in the answer to questions in a book. We learnt about how to tell when a person is intoxicated, how to deal with intoxicated people, what a standard drink is, laws and facts about alcohol, etc. Then there was a 4 page open book test. Easy peezy Japanesey. Next up is the first aid certificates which will cost a lot more than the RSA. I picked up my design folios today at Uni and saw Mr. I Love Me. He's so up himself he probably failed me, if he did then I'd hate him forever and consider dropping out of my course. I hate doing what I have to do, I just wanna do what I wanna do.